Poster Boy with Elliot Meeten and Tao Xu Photo Bartek Szmigulski for Attitude Mag July 2024

Vintage pieces never go out of style, and this summer, Attitude Magazine’s July/August 2024 issue proves just that with its electrifying editorial, “Poster Boy.” Shot by the talented Bartek Szmigulski and styled by the ever-innovative Joseph Kocharian, this feature reimagines classic fashion in a contemporary light. Featuring Elliot Meeten of Chapter Management and Tao Xu from IMG Models, “Poster Boy” is a celebration of timeless style with a modern twist.

Elliot Meeten Poster Boy Photo Bartek Szmigulski for Attitude Mag July 2024
Elliot wears swim briefs, by Dsquared2

The Revival of Vintage Fashion

In a world where fashion trends come and go, vintage pieces stand the test of time. The allure of vintage clothing lies in its ability to evoke nostalgia while remaining relevant in today’s fashion scene. “Poster Boy” taps into this timeless appeal, showcasing a range of vintage-inspired looks that encourage us to dig deep into our wardrobes and resurrect those beloved classics.

Tao Xu Poster Boy Photo Bartek Szmigulski for Attitude Mag July 2024
Tao wears tank top and boxer shorts, by Dsquared2, candy necklace, stylist’s own

Elliot Meeten and Tao Xu: Icons of Modern Style

Elliot Meeten and Tao Xu bring their unique charisma to the editorial, embodying the spirit of the modern man who appreciates the past but isn’t afraid to experiment with the present. Their striking looks and effortless charm are perfectly captured by Szmigulski’s lens, creating images that are both aspirational and relatable.

Elliot Meeten Poster Boy Photo Bartek Szmigulski for Attitude Mag July 2024
Elliot wears briefs, by Dsquared2

Shorten Those Shorts

One of the standout trends in “Poster Boy” is the resurgence of shorter shorts. Gone are the days of knee-length cargo shorts; this summer, it’s all about showing a little more leg. Elliot Meeten and Tao Xu sport an array of short shorts, from classic denim cut-offs to tailored, high-waisted options. These pieces not only highlight their athletic builds but also serve as a nod to the daring fashion of the ’70s and ’80s.

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Tao Xu Poster Boy Photo Bartek Szmigulski for Attitude Mag July 2024

Bringing Out the Classics

Joseph Kocharian’s styling shines throughout the editorial, as he seamlessly blends vintage pieces with contemporary accents. Expect to see an array of much-loved classics making a comeback, from retro graphic tees and worn-in leather jackets to timeless accessories like aviator sunglasses and chunky watches. Each look is carefully curated to pay homage to past fashion eras while keeping an eye firmly on today’s trends.

Elliot Meeten Poster Boy Photo Bartek Szmigulski for Attitude Mag July 2024
Elliot wears underwear, by Calvin Klein Underwear, Walkman, stylist’s own

The Art of Photography

Bartek Szmigulski’s photography is a visual feast, capturing the essence of vintage fashion through a modern lens. His use of natural light and vibrant backdrops brings each outfit to life, highlighting the textures and details of the clothing. Szmigulski’s keen eye for composition and his ability to capture candid moments make “Poster Boy” a dynamic and engaging editorial that draws the viewer in.

Tao Xu Poster Boy Photo Bartek Szmigulski for Attitude Mag July 2024
Tao wears Nauge shorts, by Rufskin, underwear, by Dsquared2, socks, by Sockshop, roller-skates, stylist’s own

Sustainability and Vintage Fashion

In addition to its aesthetic appeal, vintage fashion also carries an important message about sustainability. By choosing to wear and repurpose vintage pieces, we reduce our environmental impact and promote a more sustainable approach to fashion. “Poster Boy” subtly underscores this message, reminding us that fashion can be both stylish and eco-friendly.

Tao Xu Poster Boy Photo Bartek Szmigulski for Attitude Mag July 20244
Tao wears jacket, stylist’s own, jeans, by Calvin Klein Jeans, underwear, by Calvin Klein Underwear

The Influence of Icons

The editorial pays homage to fashion icons of the past who have influenced modern style. Elements reminiscent of James Dean’s rebellious cool, David Bowie’s eclectic flair, and Prince’s androgynous elegance can be seen throughout the feature. These influences are woven into the fabric of “Poster Boy,” creating a rich tapestry of style that transcends time.

Elliot Meeten Poster Boy Photo Bartek Szmigulski for Attitude Mag July 2024
Elliot wears Carlson crop-top and Clint shorts, both by Rufskin

Modern Interpretation

While “Poster Boy” celebrates vintage fashion, it also encourages a modern interpretation of these classic looks. Elliot Meeten and Tao Xu are seen mixing and matching pieces in unexpected ways, creating outfits that feel fresh and contemporary. This blend of old and new is at the heart of today’s fashion ethos, where personal expression and individuality reign supreme.

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Elliot Meeten Poster Boy Photo Bartek Szmigulski for Attitude Mag July 2024
Elliot wears denim shorts, by ASOS

Available Now

For those eager to explore “Poster Boy” and the rest of the July/August 2024 issue, Attitude Magazine is available both digitally and in print. You can dive into the digital edition on attitude.co.uk, or pick up a copy at your local newsstand. The issue promises to be a treasure trove of fashion inspiration, featuring not only this stunning editorial but also a range of articles, interviews, and features that celebrate diversity and creativity in the fashion world.

Tao Xu Poster Boy Photo Bartek Szmigulski for Attitude Mag July 2024
Tao wears bucket hat and swim shorts, by Burberry
Tao Xu Poster Boy Photo Bartek Szmigulski for Attitude Mag July 2024
Tao wears shirt, by Gant, boxer shorts, by Sunspel
Tao wears tank top, by Emporio Armani, briefs, by Armani Exchange
Tao wears tank top, by Emporio Armani, briefs, by Armani Exchange
Tao Xu Poster Boy Photo Bartek Szmigulski for Attitude Mag July 2024
Tao wears underwear, by Dsquared2, hat, by Edward Crutchley
Elliot Meeten Poster Boy Photo Bartek Szmigulski for Attitude Mag July 2024
Elliot wears briefs, by Dsquared2
Elliot Meeten Poster Boy Photo Bartek Szmigulski for Attitude Mag July 2024
Elliot Meeten Poster Boy Photo Bartek Szmigulski for Attitude Mag July 20245

“Poster Boy” is more than just an editorial; it’s a celebration of vintage fashion’s enduring appeal and its seamless integration into modern style. With the combined talents of Bartek Szmigulski and Joseph Kocharian, and the captivating presence of Elliot Meeten and Tao Xu, this feature is a must-see for fashion enthusiasts.

Tao Xu Poster Boy Photo Bartek Szmigulski for Attitude Mag July 2024
Tao wears knitwear, by Gant, shorts, by Ron Dorff

Whether you’re a die-hard vintage lover or someone looking to refresh your wardrobe with timeless pieces, “Poster Boy” offers plenty of inspiration for embracing the past while looking towards the future. So, shorten those shorts, bring out those much-loved classics, and step into summer with style and confidence.

Read attitude.co.uk
Photo @smiggi
Fashion Direction: @josephkocharian
Models: Elliot Meeten at Chapter Management @elliotmeeten
& Tao Xu at IMG Models
Grooming: Sandra Hahnel using Dior Beauty Homme Dermo System, Oribe and ghd
Styling Assistant: Aaron Pandher 

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