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Hans Neumann for Harper’s Bazaar Men China

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The starting point of this stunning editorial shot by Hans Neumann for Harper’s Bazaar Men China, is how we confer different meanings to the colors. Heading to the modern city of Shanghai, Neumann joins creative forces with stylist Gautier to portray model Parco in a wardrobe that plays with two different and opposite concepts: passion, embodied by the color red, and pureness, symbolized by white. Moving in a setting made of modern architecture in cement and iron, Parco dons a wearable and desirable wardrobe where red designs unveil his strong and confident personality, while the impeccable white numbers he’s wearing highlight his more intimate and meditative facet.

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