Serbian model Alfred Kovac is ready to hit the beach as shown by the new advertisements released by Extreme Intimo to promote its spring/summer 2013 beachwear collection. After lending his toned figure to unveil the brand’s latest bodywear collection, Alfred is once more on board to showcase a selection of beachwear pieces that plays with simple colors, graphic details or with more lively prints. Captured in a luminous and pastel tinted setting, the Fashion Milano model plays the role of a charming lifeguard, that surely will save many bathers from the sea, but that will also knock them out with his stunning features.