Photography by Rankin Well, here's some motivation! The luxury gym chain Equinox has revealed its latest campaign, and it's full of juicy models pictured in rather "queer" situations. The images are lensed by the visual artist Rankin, who's not one to shy away from oiled-up bodies and athelic beauties. We have a favorite: A hunky brown-eyed beau who looks like he's just managed to escape from a dangerous bondage session with Boy George. But there's also a gorgeous transgender fashionista, a sexy Sinead O'Connor lookalike, a dirty pig hunter, and a hirsute ginger who needs to be included ASAP in ourSexiest Beards gallery.

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Well, here’s some motivation! The luxury gym chain Equinox has revealed its latest campaign, and it’s full of juicy models pictured in rather “queer” situations.

The images are lensed by the visual artist Rankin, who’s not one to shy away from oiled-up bodies and athelic beauties. We have a favorite: A hunky brown-eyed beau who looks like he’s just managed to escape from a dangerous bondage session with Boy George. But there’s also a gorgeous transgender fashionista, a sexy Sinead O’Connor lookalike, a dirty pig hunter, and a hirsute ginger who needs to be included ASAP in our Sexiest Beards gallery.

Each subject also gets a video spot on Equinox’s YouTube channel. Watch our favorite “Situation” video below, and click through to see more campaign images:

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2 comments on “The Hunks of Equinox

  1. isn’t that Pietro Boselli?

  2. fashionablymale

    Yes he is. He’s credited on it.

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