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Stella McCartney, Adidas Reveal Uniforms for Britain’s Olympic Athletes

Introducing the #TeamGB and #ParalympicsGB 2016 kit designed by Stella and adidas. A ground-breaking range of performance wear, combining the very latest in technical innovation with our signature modern design aesthetic. Union flag hues sit alongside bold textures and modern silhouettes to create a strong sense of identity.
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Introducing the #TeamGB and #ParalympicsGB 2016 kit designed by Stella McCartney and adidas. A ground-breaking range of performance wear, combining the very latest in technical innovation with our signature modern design aesthetic. Union flag hues sit alongside bold textures and modern silhouettes to create a strong sense of identity.

I am so proud to have worked with @adidasUK on the 2016 Olympics Kit for Team GB and Paralympics GB. Such an honour to design for these incredible and inspiring athletes! -Stella McCartney.

Introducing the #TeamGB and #ParalympicsGB 2016 kit designed by Stella and adidas. A ground-breaking range of performance wear, combining the very latest in technical innovation with our signature modern design aesthetic. Union flag hues sit alongside bold textures and modern silhouettes to create a strong sense of identity.

Incredible, all over the world turned the eye on Tom Daley and his swim suit ‘Uniform’, he quoted:

McCartney was joined by diver Tom Daley and track and field star Jessica Ennis-Hill among others, as she unveiled the red, white and blue outfits our athletes will compete in this summer.

Stay tuned!

See also  Dior Homme Spring/Summer 2016 Campaign
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