After a two-year hiatus, celebrated British menswear designer Craig Green returned with a heartwarming show at his London studio, showcasing his Spring/Summer 2025 collection. The event was an intimate affair, with only 120 guests invited to experience Green’s craftsmanship and storytelling up close. The collection revolved around the theme of family, drawing inspiration from the intricate relationships between fathers and sons.
Green’s father, who passed away six months ago, was the primary source of inspiration behind this collection. His unique blend of poetry and pragmatism has earned him a reputation for originality in the fashion industry, and this latest showcase only further cements his status.
The runway presentation featured experimental workwear, tailored jackets overlaid with giant checked handkerchiefs, deconstructed biker jackets made from dozens of protective patches, and naive tractor drawings. In addition, macramé gowns adorned with flower patterns and polo shorts created in collaboration with Fred Perry added to the charm of the collection.
Green’s distinctive approach to design, highlighting the essence of identity, was evident in the lineup of mesmerizing outfits.
The intricate patchwork and leather jackets, the karate-inspired charm of the Fred Perry collaboration, and the complex interplay of patterns and textures combined to create a sense of nostalgia for childhood summers.
In summary, Craig Green’s 2025 Spring/Summer collection was a testament to his ingenuity and ability to draw inspiration from personal experiences. The intimate setting of his London studio allowed the guests to fully appreciate the craftsmanship and the stories behind each piece. For those looking to gain insight into the world of Craig Green, the following gallery offers a glimpse into the remarkable showcase that has captivated the fashion industry.
The collection proved to be a successful new venture, focusing on the theme of family and bringing a fresh perspective to his signature design aesthetic. Each piece uniquely demonstrated the essence of identity, with some outfits offering a nostalgic glimpse into the past.
Notable highlights included the Fred Perry karate-inspired charm, intricately patchworked leather jackets, and complex handcrafted designs, all of which captivated the attendees and left a lasting impression.
Styling @robbiespencer
Casting @piotrchamiercasting
Music @frederic_sanchez @studiofredericsanchez
Hair @marimarilondon
Makeup @niamhquin
Production @gw.plus
Communications @karlaotto
Text @vincelevy
Photo: @alessandrolucioni @gorunwaydotcom
