Juan Betancourt Takes Fuerteventura: A Stylish Escape for MadMen Magazine

There are places where fashion just makes sense—where the light, the textures, and the energy blend perfectly with the clothes. Fuerteventura, one of the Canary Islands, is that place. With lunar-like beaches, dramatic volcanic mountains, and skies that look like film filters, it’s no wonder this stunning editorial for MadMen Magazine was shot here.

Photographed by the talented Manu Bermudez, and starring the effortlessly cool Juan Betancourt, this story is more than just a style guide—it’s a whole vibe.

With charisma, presence, and magnetic style, Juan Betancourt becomes the perfect companion on this fashion journey through the island’s wild landscapes. From coastal towns to rocky dunes, the editorial is a blend of rugged backdrops and polished looks, effortlessly styled to embrace the contrast.

This visual story features powerhouse labels such as:

• Dolce & Gabbana
• ETRO
• Armani
• TOM FORD

Each outfit brings sophistication and edge, oscillating between luxe resortwear and casual cool. Whether it’s a tailored jacket thrown over bare skin or a breezy look with island accessories, Juan wears each look like second skin.

The Looks: Highlight from Majanicho

Our first stop: Majanicho, a charming fishing village frozen in time, nestled in northern Fuerteventura. Picture white-washed homes, black lava rocks, and skies that need no filter.

Here, Juan steps out in a textured navy ETRO polo, a bucket hat full of attitude, a bold green Bimba y Lola net bag, and a GANT towel worn as a pareo—local meets luxe in a look that speaks volumes without saying a word.

Accessories that Pop

To top it off? CARRERA sunglasses—our favorite eyewear brand that always knows how to bring that rebellious yet polished twist. It’s the detail that completes each outfit and gives it that unmistakable MadMen stamp.

This isn’t just a fashion editorial. It’s a summer state of mind. Think of it as your roadmap for building a standout summer wardrobe—bold, expressive, effortless. Fuerteventura sets the scene, but it’s Juan Betancourt and his wardrobe that steal the show.

Talent @juanbetancourtt
& FUERTEVENTURA 
Out now @madmenmagazine
MADMENMAGAZINE.COM 🔥

Photography @bermudezbytheway
Stylist @enolblasco
Grooming @jezabeldeleon_mua
Production assistant @cynthia.flamingo
Thanks to @ifuerteventura @jesuslacleta