This season(s), the motorcycling heritage brand Belstaff sped into broader fashion consensus by aligning the theme and presentation of its Resort and Pre-Spring menswear collections.
Presenting the new menswear campaign that Rankin has created for Belstaff entitled "Worship The Ground". Which features Riley Harper the iconic stuntman and Sir Ranulph Fiennes legendary polar pioneer and arguably “the world’s greatest living explorer” (Guinness Book of Records).
Held in a railway arch carpeted with scree and lined with snow–topped foam boulders, this presentation was meant to transport us to an unspecified North, where we would hear The Call of the Wild.
The designer spread an abstract desert-map print over waxed cotton parkas and jackets, and gave knits some heft with waffle and honeycomb weaves for a lineup that remained true to Belstaff’s reputation for stylish apparel that also performs.
Todd Snyder escapes to warmer territory for Spring/Summer 2027 with “Lagon d’Azur,” a romantic menswear study in tropical nonchalance, relaxed tailoring, sun-faded color and lived-in luxury.
Coach celebrates 85 years with Spring/Summer 2027 at NYFW, as Stuart Vevers explores love, friendship, memory and the beauty of clothes transformed through wear.
Tommy Hilfiger brings American prep home to The Plaza for Spring 2027, remixing oversized blazers, polos, tartan, tiny chino shorts and '90s footwear into a younger, sexier vision of classic New York style.
Michael Bastian brings Brooks Brothers back into the New York Fashion Week spotlight for Spring 2027, mixing relaxed tailoring, madras, rugby shirts and Riviera-inspired prep into a confident new vision of American menswear.