Let the self you dream of become reality with Modus Vivendi’s new campaign, Dreamland. Igniting images of men, idols and heroes that fascinate and excite, Dreamland presents some of the world’s most coveted male characters, and invites you to become one of them. Be what you dream.
The campaign starts with the Wild West which features the all new, denim inspired Denim Look briefs, boxers and jocks. They all feature a sexy lace up front with PVC fabric panels, metal eyelets and cords ending in metal aglets with each item having a different mixture of design details that make it really special.