Maison Kitsuné Spring/Summer 2017 Paris

By Alex Wynne

One might argue that Maison Kitsuné was playing it safe for spring. Design duo Gildas Loaëc and Masaya Kuroki moved back into familiar Gallic territory with this collection; the brand courted controversy on social media in January for its use of Japanese imperial imagery in visuals for its fall line although, according to a spokeswoman for the brand, this has not had an impact on sell-through. “The collection has sold very well, not one of our wholesalers has changed their order,” she said.

The offering for spring is less likely to create a backlash, inspired as it was by Jacques Tati and the Fifties. “Mon Renard,” was embroidered across the back of one sweater with a silhouette version of the house’s fox emblem, while silver fish were printed across another in reference to the film “Mon Oncle.” Graphic details like navy and red stripes or spots were heavily present, as were allover prints, for example on a sweatshirt with a turquoise motif of the seats from the Luxembourg Gardens. Vintage-style workwear was referenced in cream canvas pants and outsize jackets with contrasting blue stitching, while the brand also carried over its patchwork check theme from previous seasons. Ribbed cotton sweatshirts and braided cotton T-shirts, meanwhile, had a retro charm.

See also  Jonathan Saunders Spring/Summer 2014

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