Gucci

Gucci

Gucci Primavera: And We Shall Dance Again—Six Men, Kate Moss and Demna’s New Gucci World

Gucci Primavera brings six very different visions of modern masculinity together as Tom Brady, Shawn Mendes, Jin, Xiao Zhan, Tarzzan and EsDeeKid join a campaign universe led by Kate Moss in Johan Renck’s And We Shall Dance Again.
Gucci

GUCCICORE Takes Over Times Square: Demna’s Gucci Resort 2027 Turns New York Into a Runway

GUCCICORE may signal a major shift toward building a lasting fashion vocabulary instead of seasonal reinvention.
Campaign

Generation Gucci: Demna Captures the Spirit of a New Era

Gucci unveils Generation Gucci, a striking campaign shot by Demna celebrating individuality, identity, and the future of fashion.
Gucci

Gucci Primavera Menswear by Demna: Lightness, Precision and the New Body-Aware Silhouette

Gucci Primavera Menswear 2026 by Demna Redefines Lightness and Tailoring
Gucci

Generation Gucci Lookbook — Pre-Fall 2026, Milan: A Critical Read

There’s a lingering question hovering over this new chapter...
Gucci

Demna Unveils La Famiglia: Gucci’s Bold Menswear Reset

Gucci’s new creative director Demna launches La Famiglia, a daring menswear collection redefining Italian elegance with sprezzatura and sex appeal.
Gucci

The Gucci Portrait Series: Fall Winter 2025 Campaign by Catherine Opie

Gucci’s Fall Winter 2025 campaign, The Portrait Series, shot by Catherine Opie, captures the beauty of selfhood through tailoring, rhythm, and identity. A human-centered vision of fashion emerges in every frame.
Campaign

Kit Butler Fronts Gucci’s 2025 GG Obsession Campaign — A Monogram Moment of Modern Masculinity

Kit Butler fronts Gucci’s 2025 GG Obsession campaign in a stunning Riviera-set story of modern masculinity and timeless style. The GG monogram has never looked more lived-in.
Milan Fashion Week

Gucci Ready To Wear Fall 2025 Milan

Gucci’s Fall/Winter 2025 collection, unveiled at Milan Fashion Week, marks a significant transition for the brand following the departure of creative director Sabato De...
Gucci

The Look: Gucci Fall/Winter 2024 – A Celebration of Unique Identities

Gucci has consistently stood at the forefront, merging tradition with innovation to create collections that capture the zeitgeist while paying homage to the brand's...
Milan Fashion Week

Gucci Menswear Spring/Summer 2025 Milan

Gucci's Spring/Summer 2025 menswear collection is a vibrant celebration of freedom, encounters, and the joys of life.
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