Welcome to London Fashion Week, the looks of E. Tautz Menswear Fall/Winter 2020 presented at BFC Show Space In London.
E. Tautz is a ready-to-wear fashion label with a Savile Row aesthetic. Founded in 1867 by Edward Tautz, E.Tautz catered to the sporting and military elite of its time, traditions that inform the collections today.
Headed by owner and creative director Patrick Grant, E. Tautz was re-branded in 2009 and launched as a ready to wear label to wide critical acclaim.
He achieved fame for his sporting trousers, breeches and overalls.
Tautz was an innovator in both cut and cloth, continuously releasing innovative sporting clothes in new materials such as waterproof tweeds and meltons, specially softened buckskins and rainproof coverts. The Tautz Overall was the cavalry officer’s trouser, cut slim and close, and long to cover the boot.
Awarded BFC/GQ Designer Menswear Fund 2015, E. Tautz provides men with a ‘uniform for a life less ordinary’, taking the formality out of tailoring.
Today we take the same approach as Edward Tautz, going to great lengths to source and develop exceptional fabrics, and to be constantly refining the cut of our clothing.
Edward Tautz founded E. Tautz in 1867 on London’s prosperous Oxford Street. Mr Tautz had been Foreman at the venerable Hammond & Co. where he had been tailor to Edward VII and others amongst Europe’s sporting elite. Quickly establishing a thriving business, The Times wrote:
“The Tautz’s make is as easily recognized by a connoisseur as the best brand of claret or the choicest Havana.”
Tautz catered to Europe’s sporting and military elite and by 1897 the house boasted Royal Warrants to the King of Italy, The King and Queen of Spain, The Emperor of Austria and the Duc d’Aosta. Other Royal Patrons included the Duke of Clarence, the Queen of Naples and the Empress of Austria.
In 1895 Winston Churchill, aged just 21, placed his first order at Tautz. Churchill had been a fan from an early age and indeed as a schoolboy at Harrow once wrote to his mother imploring her to send him, amongst other things, ‘Breeches from Tautz.’ Mr Churchill ordered often but as was customary at the time was less frequent with his payments. A note in his journal reads:
“I should like to give Tautz something on account. They are all very civil.”
See more at @etautz
