Superstar athletes Nick Bosa, Shai Gilgeous-Alexander, and Neymar Jr. take center stage in a steamy SKIMS campaign, showcasing their chiseled physiques.
Explore their athlete bods and the size-inclusive line, but controversy brews over Nick Bosa’s past tweets. Get all the details on this exciting launch, dropping on October 26.
As the brand expands its horizons, we explore the launch details and the surrounding buzz. However, amidst the excitement, a social media controversy arises involving Nick Bosa, which adds a layer of complexity to the story. Nicholas John Bosa is an American football defensive end for the San Francisco 49ers of the National Football League. He played college football at Ohio State and was selected second overall by the 49ers in the 2019 NFL Draft. Bosa was honored with the title of NFL Defensive Rookie of the Year and played a crucial role in guiding his team to Super Bowl LIV.
Kim Kardashian’s SKIMS is shaking things up with a sizzling twist as they debut their men’s line.
Kim Kardashian’s foray into men’s fashion with SKIMS is set to make a seismic impact. The brand is renowned for its commitment to comfort, fit, and style, principles now extended to men’s briefs, boxers, tanks, and tees. This bold move was marked by the inclusion of three sports icons, Nick Bosa, Shai Gilgeous-Alexander, and Neymar Jr., who flawlessly model the new collection in a sultry campaign lensed by Donna Trope.
The selection of these athletes isn’t random; it’s grounded in their distinctive personal styles and ability to connect beyond their sports careers. The new line, sized XS-5X, is built to empower men of all sizes, emphasizing comfort and superior movement. Whether you have a 36-inch vertical leap or not, SKIMS aims to make every man feel confident.
Neymar da Silva Santos Júnior, commonly referred to as Neymar Júnior or simply Neymar, is a highly esteemed Brazilian footballer who currently holds the position of a forward for Saudi Pro League team Al Hilal and the Brazil national team.
The launch includes the Cotton, Stretch, and Sport collections, catering to various preferences. All items will be available on SKIMS’ website starting October 26, ushering in a new era of men’s fashion from a brand known for its groundbreaking approach.
As SKIMS expands into the realm of men’s fashion, the excitement is palpable. This is largely due to the star-studded campaign that showcases Shai Gilgeous-Alexander, a Canadian professional basketball player. Known for his exceptional skills, SGA currently plays for the Oklahoma City Thunder of the National Basketball Association.
The response to the brand has been exceedingly positive, despite the involvement of the campaign’s cast. Influencers and brand partners have shared their reactions and posted pictures of themselves wearing the latest Skims collection.
However, controversy lurks on social media, where Nick Bosa’s past tweets and Instagram likes have resurfaced. The posts included references to President Trump, derogatory remarks about Colin Kaepernick, and use of offensive language. In response, Bosa and his representatives have been meticulously scrubbing his social media profiles. Surprisingly, amidst this social media storm, Kim Kardashian has remained silent.
Yet, controversy looms as Nick Bosa’s past social media activity surfaces. While the brand’s expansion is set to make waves, it remains to be seen how they will address the social media uproar and whether Kim Kardashian will break her silence.
Stay tuned for updates on this exciting new launch.
Talents: @nbsmallerbear, @shai, and @neymarjr.
SKIMS @skims
Video: @donnatrope