Tag: Campaign.

Gucci Primavera: And We Shall Dance Again—Six Men, Kate Moss and Demna’s New Gucci World

Gucci Primavera brings six very different visions of modern masculinity together as Tom Brady, Shawn Mendes, Jin, Xiao Zhan, Tarzzan and EsDeeKid join a campaign universe led by Kate Moss in Johan Renck’s And We Shall Dance Again.

Connor Storrie and Austin Butler’s Latest Role: The Sexy Saint Laurent Man

Austin Butler brings cinematic control. Connor Storrie brings irresistible energy. Meet the two actors embodying Anthony Vaccarello's sexy Saint Laurent man for Fall 2026.

Jonathan Bailey Is Giorgio Armani’s New Global Fragrance Ambassador

Jonathan Bailey is Giorgio Armani’s new Global Fragrance Ambassador and the face of I Will, a woody vanilla Eau de Parfum celebrating determination, confidence, and the power of perseverance.

Down to Flaunt: TEAMM8 Turns Barely-There Underwear Into a Main Event

Bikini briefs, micro thongs and jockstraps meet second-skin softness in the Australian label’s confident new underwear edit.

“Under The Rio Sun” — Dsquared2 Beachwear Spring/Summer 2026

Dsquared2 unveils “Under The Rio Sun,” a sizzling Spring/Summer 2026 beachwear campaign photographed by Rafael Moura, blending sporty energy, tropical heat, and daring swimwear silhouettes.

Generation Gucci: Demna Captures the Spirit of a New Era

Gucci unveils Generation Gucci, a striking campaign shot by Demna celebrating individuality, identity, and the future of fashion.
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Falling Angel: Jhona Burjack by Hadar Pitchon in Milan

Brazilian model Jhona Burjack embraces vulnerability and sensuality in Falling Angel, an intimate photographic series by Hadar Pitchon in Milan. A captivating study of masculine beauty, dramatic shadows, and effortless elegance.

A New Perspective on Masculinity: Antonin Tron’s Balmain Men’s Pre-Spring 2027

Antonin Tron introduces a new era of Balmain menswear, blending Californian ease, rock-inspired rebellion and effortless masculine sensuality.

Georgy Kakunin: A Study in Strength and Sensuality by Olga Bragida

Moscow fitness coach Georgy Kakunin showcases strength and sensuality in a striking black-and-white portrait series photographed by Olga Bragida.

Miguel Orjuela: Colombian Charm, Timeless Appeal, and Fresh NYC Digitals

Colombian model Miguel Orjuela shows off his timeless appeal in fresh NYC digitals featuring denim, classic underwear, and effortless confidence.

Idan in Light and Shadow: An Intimate Portrait in Tel-Aviv

In Tel Aviv, photographer Eden Yeru, known as Hair Light and Shadow, turns a simple portrait session with Idan into an intimate exploration of masculine beauty, reflection, and the quiet language of light. Sometimes, all it takes is the right light, a...