Lemaire Men’s Fall/Winter 2022 welcome to Paris, the brand it’s all about movement, walking, racing forward every now and again.
Helmed by Christophe Lemaire and Sarah-Linh Tran, Lemaire brings together a team united by their shared belief in a wardrobe approach focused on versatile pieces designed for everyday life.
Subtle, understated cuts and superior materials place these pieces squarely within the tradition of Parisian style: cosmopolitan and sophisticated.
The staff works at the Paris headquarters in Paris historic Marais neighborhood, just a few meters away from the flagship boutique at 28 rue de Poitou.
Echoing the evolution of our new lifestyles, the Lemaire Fall-Winter 2022 wardrobe explores the notions of second skin and clothing as a perfectly proportioned refuge. The collection is enveloping with its sleek ample volumes and its multiple overlaps, protective with its quilted fabrics and its understated luxuriance. The color palette features a broad array of earthy and muted shades that highlight the pure lines of the silhouette and compliment the face and body.
The presentation video amplifies the city. Deep black color, as an abstract screen of intimate projections, surrounds the everyday silhouettes: energetic, strolling, pensive. Lemaire imagines the street, the dynamics specific to each individuality, the gestures that give life to the clothes through a choreography that creates bonds between people, shapes and colors.